National: Deconstruct, the science-backed skincare brand known for its “Highly Effective, Yet Gentle” philosophy, has announced the relaunch of its popular Fluid Brightening Sunscreen SPF 50 PA++++. The upgraded formulation now features four new-generation UV filters for advanced and long-lasting sun protection, 5% Niacinamide for visible brightening benefits, and Allantoin for moisturising support — all packed into a lightweight fluid texture designed for everyday use on Indian skin.
The announcement comes at a time when sun protection is becoming an increasingly important part of daily skincare routines in India. As awareness around SPF usage continues to rise, consumers are seeking multifunctional products that combine efficacy, comfort and skincare benefits in a single step.
Addressing these evolving needs, Deconstruct’s upgraded Fluid Brightening Sunscreen combines hydration, protection and skin-brightening benefits in one easy-to-use formula. Building on the strong response received by the earlier version, the refreshed sunscreen integrates 5% Niacinamide with four new-generation UV filters that provide broad-spectrum UVA and UVB protection, improved photostability and longer-lasting defence against sun damage.
Niacinamide, used at an effective concentration, helps brighten skin, reduce the appearance of dark spots and improve uneven skin tone over time. Meanwhile, Allantoin helps keep the skin moisturised and comfortable throughout the day.
The lightweight fluid sunscreen delivers an instant bright, dewy finish without leaving behind a greasy or heavy feel, making it suitable across skin types and everyday routines. The product is also in-vivo tested SPF 50 PA++++, reinforcing the brand’s focus on clinically tested and evidence-backed formulations.
The relaunch further strengthens Deconstruct’s expanding sun care portfolio, which now includes gel sunscreens, fluid sunscreens, body sunscreens, sunscreen sprays and 2-in-1 moisturiser plus sunscreen formats catering to varied skin needs and lifestyle preferences.
Speaking on the announcement, Malini Adapureddy said, “Sun protection is becoming central to daily skincare, as consumers look for products that combine efficacy, comfort and ease of use. With the Fluid Brightening Sunscreen, we are strengthening a consumer-loved formula with new-generation UV filters, clinically relevant actives, advanced UV protection and a lightweight texture suited for everyday use. As the category evolves, our focus is to build a more comprehensive sunscreen portfolio that addresses varied skin needs, routines and usage barriers, while staying true to Deconstruct’s philosophy of effective, gentle and evidence-backed skincare.”
With this latest upgrade, Deconstruct aims to offer consumers a more advanced daily-use sunscreen that seamlessly combines protection, hydration and visible skincare benefits in a simple, comfortable and easy-to-wear format.