Ahmedabad : Policybazaar has strengthened its footprint in GIFT City, positioning itself at the center of India’s evolving global financial ecosystem. The move aims to simplify and scale cross-border investment access for Non-Resident Indians (NRIs) while also supporting the growing reinsurance landscape within the International Financial Services Centre (IFSC).
As GIFT City continues to emerge as a preferred global financial hub, Policybazaar is enabling NRIs across 35+ countries to invest in US dollar-denominated, market-linked insurance solutions. The platform’s IFSC presence allows seamless digital onboarding, remote KYC, and investment execution without the need for physical presence in India.
Speaking at a media interaction, Bimal Menon, Principal Officer, Policybazaar’s GIFT City Branch, stated, “GIFT City now contributes to more than 50% share of our NRI customer base. It is gradually becoming the preferred destination for global Indian investors. Among NRIs, GIFT City is gaining strong momentum as a preferred investment hub. This shift is driven by benefits including tax-free gains u/s 10(10D), availability of US Dollar denominated market linked insurance products, seamless repatriation, and a single unified regulator. GIFT City represents a future-ready ecosystem that brings together technology, sustainability, and globally benchmarked urban development standards.”
Lakshit Mahajan, Head of NRI Investment Business at Policybazaar, emphasized that “We are elated to be present in GIFT City to make global investing easy and efficient for our NRI customers. As India’s first International Financial Services Centre, GIFT City offers world-class infrastructure, flexible rules and tax advantages like none other. With digital onboarding, access to global investments, currency diversification and seamless cross-border financial planning, it is becoming a preferred destination and a credible alternative to global financial hubs like Singapore and Dubai.”
The platform enables NRIs to invest directly via NRE or overseas bank accounts, with options spanning international funds and commodities like gold and silver ETFs. Investors can also benefit from flexible premium payment structures and partial withdrawal options. Additionally, Double Taxation Avoidance Agreements (DTAAs) help minimize tax liabilities across jurisdictions.
A notable trend emerging from Policybazaar’s data indicates that nearly two-thirds of NRI investors fall within the 28–45 age group, signaling a younger demographic actively participating in global, dollar-based investment strategies. Beyond wealth creation, the company is positioning these offerings as long-term financial planning instruments. Select plans include features such as waiver-of-premium benefits, life cover, and USD-denominated payouts, ensuring financial continuity and protection.
From a reinsurance standpoint, GIFT City’s progressive regulatory environment is attracting international insurers, enabling efficient capital deployment and enhanced underwriting capabilities. This is expected to improve risk pricing, expand product offerings, and deepen India’s insurance market over time. With its integrated digital infrastructure, tax efficiency, and global accessibility, GIFT City is set to play a transformative role in cross-border wealth creation. Policybazaar’s expanded presence aligns with this vision, aiming to deliver a future-ready investment ecosystem tailored for the evolving needs of NRIs worldwide.