Ahmedabad : In line with its commitment to improving customer accessibility and expanding brand reach in India, Stellantis India has broadened its footprint in western India by inaugurating its second Stellantis Brand House (SBH) in Gujarat. This follows the successful launch of the format in Surat. The new facility in Ahmedabad unites the renowned Jeep® and Citroën brands under one roof, providing customers with a smooth phygital retail experience.
Strategically positioned along the Sarkhej–Gandhinagar Highway, the new showroom offers an immersive and forward-thinking brand experience. The Stellantis Brand House in Ahmedabad features the entire range of Jeep® SUVs — including the Grand Cherokee, Wrangler, Meridian, and Compass — as well as Citroën’s unique models such as the Basalt, e-C3, C3, C5 Aircross, and C3 Aircross. Customers can now explore, customize, and engage with both brands within a cohesive space that guarantees consistency in sales and after-sales services.
Kumar Priyesh, Business Head and Director – Automotive Brands, Stellantis India, said:“Ahmedabad’s automotive landscape is vibrant and growing, making it the perfect location for our next Stellantis Brand House. This dual-brand facility is designed to serve the evolving preferences of today’s customers, offering the convenience of two premium brands, a seamless phygital experience, and world-class service — all in one destination. It reflects our ongoing commitment to building a strong, unified retail footprint in India.”
Sankalp Joisar, Dealer Principal, Stellantis Brand House Ahmedabad (Magnus Motors), added: “We’re proud to be part of this transformative moment for automotive retail representing both Jeep and Citroën. The dual brand offering strategy allows us to offer an elevated and differentiated experience to customers—whether they’re seeking rugged capability or refined comfort. Our team is committed to delivering the passion, professionalism, and personalized care that customers expect from global brands like these.”
More than simply a dealership, the Stellantis Brand House serves as a complete automotive destination. It combines state-of-the-art infrastructure with engaging digital tools, such as a 3D configurator, sophisticated diagnostics, and a fully equipped service center. The staff, trained by both Jeep® and Citroën, is dedicated to providing exceptional product knowledge and support to customers throughout every phase of their journey.
Stellantis is actively broadening its presence in India by enhancing its network of Jeep® and Citroën touchpoints in major cities. The new facility in Ahmedabad adds to an increasing number of multi-brand locations that reflect the group’s long-term strategy, which emphasizes scalability combined with a customer-centric approach, utilizing the strength of its diverse portfolio.